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  • About The Boy with the Scar
  • Ask The Author
  • Blog
    • A Video History of Curb Appeal
    • Advertising That Works: AdVan
    • Avoiding the Post-Holiday Retailing Blahs
    • Curb Appeal Landscaping Testimonials
    • GARDENING IN THE "GARDEN CITY"
    • How Do I Compete, Let Me Count the Ways
    • How to Select a Landscaper
    • In the Beginning
    • Managing Your Gardens
    • Managing Your Gardens Fall
    • Managing Your Gardens Fall 2007
    • Managing Your Gardens Winter
    • Media Coverage - January 2020
    • My Book Writing Journey... HERE'S TO THE MAN WITH THE SCAR!
    • Retired and Loving It
    • Upselling Techniques to Beat the Winter Sales Blahs
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  • Historical Articles
    • It's Natural: A New Concept Of An Old Idea
    • 'New Concept' in Grocery Stores Booming Despite Bad Economy
    • Pirri's From Start Up to Success in 14 Months
    • EVERYONE LOVES A NATURAL BEAUTY!
    • Pirri's Is Here
    • Changing the Market Naturally
    • Retailing: Not Just One of the Bunch
    • Plans To Franchise
    • A Saga of Success
    • PIRRI'S MARKS 15 YEARS Of ENCOURAGING WELL-BEING
    • Nature's Treasure Chest Hits the Jackpot
    • A "Natural" for Pharmacists
    • The Grass is Always Greener on His Lawn
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The Boy with the Scar

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News & Blog

Media Coverage - January 2020

Feb 3rd, 2020

“I have no regrets, not at all,” said Pirri, 68, who retired in September 2016 after decades in the business. He owned several businesses over the years, including four locations of Pirri Natural Foods in Niagara, three locations in St. Catharines and another in Niagara Falls. He also owned stores in Etobicoke and Mississauga.

My Book Writing Journey... HERE'S TO THE MAN WITH THE SCAR!

Sep 14th, 2019

In the end, I had a dream and did it "My Way"! Here's to "The Boy With The Scar"! Enjoy!

What Our Readers Say:

  • I received your book today enjoyed it immensely. I can relate to so many lessons, strength and passion you demonstrated throughout your life. Wishing you the best of your retirement enjoy to the fullest. We can only live today tomorrow is not promised. Anna Maria Vena Toronto, Canada
    -Anna Maria Vena

Pre-published:

  • Hi Vito, Truly a tale of rags, riches and retail! Awesome book. Being local to Niagara, I have followed your path since the days of Pirri's Natural Foods on Ontario Street - long before I met you. It has been truly a place easure working with you for the past 10 years. Your book inspired me, and will be a valuable asset to any entrepreneur throughout their journey in business. I can hardly wait to attend one of your keynotes! ~ Debi Katsmar
    -Debi Katzmar

Rags, Riches, Romance, Retail. Always a Story to Be Told.

The Boy With The Scar - Now Available!

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